To celebrate Cinco de Mayo, I figured I'd criticize a segment of the Mexican food industry. Taco Bell has no idea what it's doing. With its uncompromising marketing ploys, Taco Bell is soiling what I assume are thousands of years of Mexican cultural history.

The taquito is a mainstay of Mexican cuisine. Usually bagged and frozen to be sold in bulk at supermarkets, the taquito represents true Mexican entrepreneurship. These small, greasy, but crunchy delights are yet another repackaging of the tried and true Mexican recipe: beef and tortilla. Taquitos naturally fall under the Taco phylum of the Mexican culinary taxonomy, featuring meat contained within a hard tortilla shell (albeit rolled tight like a Cuban cigar and not left open like a border gate).



So where did Taco Bell go wrong? A relatively recent special item of theirs was the so called "taquito" combo, in which two small burritos were marketed under the name of the famous, traditional Mexican food item.



What's wrong, Taco Bell? Ordered too many burritos from your sweatshops and had trouble selling them all? Taco Bell's theft of the "taquito" name for their greedy purposes is a testament to the damage that capitalism inflicts on tradition, honor, and decency. Even worse is the fact that uneducated consumer whores now think that what Taco Bell sold were actually taquitos, when in reality they were nothing more than miniature burritos. Based on my educated understanding of the Mexican language, if a taquito is a miniature taco, then these can only be dubbed "burrito-itos." The resemblance is unmistakable:



Taco Bell, I demand that you remove this fraudulent product from your menu, or face the facts and rename it the "burrito-ito."

I love taquitos. they're tasty. I agree that Taco Bell needs to rename it cuz it does look too much like a burrito
» LostSoul13 on 2007-05-05 05:13:39

Crunchwraps are authentic though, right?


» Chloefoxx on 2007-05-08 01:02:36

Definitely, especially the 7-layer ones.
» le_battement on 2007-05-10 09:42:29

Maybe Taco Bell needs to go back to Mexico.
» invisible on 2007-05-13 11:39:29

I actually love Taco Bell a lot, but maybe that's just the addiction speaking.
» alexsedotcx on 2007-07-18 06:48:18

Ha ha ha! I LOVE it! Way to put taco bell on blast!
» KKama67 on 2007-07-24 02:58:53

Heh
Yeah, I've eaten Mexican taquitos in the past, they taste great, but the junk they have at Taco Bell tastes toxic.
» Ryokashi on 2007-08-08 09:45:50

that is so true. I've acctially tried these "Taquito's" and they're not that great. I prefer the real thing over Toco Bell's poor imitation.
» Midnight on 2007-09-10 07:45:15

heyy
=] what's up?
» toxiphobia on 2008-01-11 07:46:12

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